Problem-Centric Sales Strategy

Course Overview

This two-day intensive course aims to empower sales professionals with the necessary skills and mindset for success in problem-centric sales. It focuses on honing participants' abilities to recognize and tackle the disparity between a buyer's existing problems and their envisioned future outcomes. The program incorporates real-life use cases to offer practical insights and actionable techniques, enhancing participants' proficiency in navigating and excelling in problem-oriented sales approaches.

Course Modules

Introduction and Ice Breaker
Module 1: Introduction to Problem Centric Selling
Module 2: Current State Problems
Module 3: Future State Outcomes
Module 4: Connecting Current State to Future State
Module 5: Problem Identification
Energizer Session
Module 7: Implementation and Case Studies
Module 8: Problem Centric Sales Strategy Action Plan

Learning Objectives

By the end of this training, participants will be able to:

How problem centric selling get your customer to YES buy actually helping you with the sale.
Everything you need to know about relationships with your buyer.
Handle and overcome customer’s objections and shorten your sales cycles.
How to defend your price and increase your average sales price.

Course Methodology

	Interactive Online Learning (using Quizzes, White Board, etc.)
	Role-Plays
	Storytelling
	Mini-Lectures
	Practical Works
	Video Based Learning
	Group Activities, Discussion & Presentation

	Mini Projects
	Problem-Based Learning (PBL)
	Demo
	Recap Sessions
	Ice Breaking / Games
	Pre-Assessment & Post-Assessment

The exercises and activities incorporate “FUN” elements are thoughtfully selected to best suit the general corporate culture. Our expert trainer will ensure the exercises used are highly applicable to your industry in order to enable participants to apply the knowledge, skills and behaviour which they have obtained through this learning session.

Who Should Attend

This course is designed for Sales Executives, Sales Engineers, Team Leaders, Supervisors & Sales Managers and identified individuals in the organisation, integral to the business objectives and targets.

Course Duration

Two (2) Days

Important Note: Course Outline and Duration can be customised according to client's requirements

Things you would like to highlight or CTA

Elevate your sales game with our Problem-Centric Sales Strategy course at AverNoble. Join us to master the skills and mindset essential for success in today's competitive market. Learn to identify and bridge the gap between your customers' current issues and their desired outcomes. Don't miss this opportunity to gain practical insights and actionable techniques that will drive your sales to new heights. Enroll now and unlock the path to problem-centric sales excellence.